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Emergence: The fitness and coaching industries in the year 2022

August 9, 2022 by Liz Carter

After repeated waves of pandemic lockdowns and disruptions to daily living, the fitness training and coaching industries are emerging with a new outlook. For the fitness professional, it is one of bravado; within the coaching field it is more one of hope and opportunity.

The fitness industry was gutted during the COVID pandemic. Most of us can agree that it was also significantly altered, maybe permanently.

And in some more extreme cases, this led to some fitness clubs defying state orders to stay open, closing down entirely, or just waiting for something to break. This is not a great vision of hope.

Most fitness centers opened at differing intervals. In Southern California, gyms were limited to a certain capacity while people lined up out front for someone to leave and take their spot. You could feel the tension while people kept outside watched exercisers on machines. 

The Gamble: your fitness club’s got this!

For one fitness chain in particular, staying open during the pandemic meant paying daily fines to the state. They didn’t need to worry about this, they had a massive influx of people who were willing to not only pay dues, but to work out during the pandemic, and do so without a mask. So workouts became political. You could almost sense some hate and disgust among members who disagreed on the use or non-use of a mask. For myself, I wore two. I knew the risk I was getting into, right or wrong – I felt confident.

HELPCONCERNEDCOACH

But during this time, gyms were willing to hustle or wheel and deal. You could offer to buy a year in advance for a deal. You could get in at the lowest price in town – but even more expensive clubs could easily get new members during this time. People who worked out regularly prior to the pandemic seem to have a different mindset of less fear and being more proactive. Our health is our own responsibility. In other words, eating well, sleeping well, and staying active are all better for our body than isolation and no activity. We pretty much all can agree on that, correct?

But things changed when gyms were allowed to reopen for round 1 versus round 2. For round 1 reopening, it was just a sense of relief that we can get back to where we were. After another lockdown and reopening number 2, things were different. Some members had decided that this new way was not for them, they may not have known what they wanted to do but they did not stay. People do not like to wait to get into their gym, a lot like waiting for gas at the pump. And trainers took another hit.

Now that we are open – and hopefully for good, gyms are less willing to wheel and deal. Their rates have gone up. You can’t say “Well the gym down the street is five dollars less“, anymore. Because the truth is, they probably jacked up their price too! [Read more…]

Filed Under: Blog Tagged With: holistic coaching, holistic guide, holistic lifestyle, holistic living, holistic living routine, holistic nutrition, integrative health, master wellness, routine for wellness, wellness lifestyle

Holistic Living Guide

August 3, 2022 by Liz Carter

holistic-lifestyle-guide

Your Ultimate Guide to a Holistic Lifestyle

If you’ve ever had an interest in holism, you have probably heard the expression “the whole is greater than the sum of its parts,” which is a great way to summarize holism, but what does that mean to you as a coach, or more importantly, what does this mean to your client?

The basic principles of holism are not new, having been around at least since the time of Hippocrates in the West, 2500 years ago, and even earlier in the Eastern healing traditions of Ayurvedic and traditional Chinese medicine. As you might suspect, the healers and physicians who practiced the art and science of holistic medicine all treated the whole person – body, mind, and spirit.

The word holistic denotes interconnectivity. Prioritizing a Holistic lifestyle means understanding the importance of various factors in health, and how they are interconnected. It means that for a healthy lifestyle, one needs to take multiple steps in their physical and mental health and within their home. [Read more…]

Filed Under: Blog Tagged With: holistic coaching, holistic guide, holistic lifestyle, holistic living, holistic living routine, holistic nutrition, routine for wellness, wellness lifestyle

Student Success Stories

Becoming a Certified Life Strategies Coach at the Spencer Institute has been a great way for me to grow my coaching business. I really liked that I could work full time while learning life coaching on my own time schedule. Now I have coaching clients, and also attract more psychotherapy clients who choose me because I can offer coaching in addition to psychotherapy.
Jeanne Asma
www.JeanneAsma.com
Earning the Spencer Institute's Wellness Coach Certification was an excellent addition to existing education and experience. I now have a highly successful blog, healthy cooking business, cook books and much more. The sky is the limit.
Melissa Costello
www.KarmaChow.com
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