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Developing a Coaching Philosophy

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How do you coach your athletes for success?Philosophical considerations become important because coaches have to decide whether to develop general athleticism first and sport-specific athleticism second – or develop a quick fix for instant success.

But this disrupts normal progress and may trigger the participant or resort to a quick fix, instant success method. The latter tends to backfire, often resulting in stale phases that interfere with the athlete’s normal progress.

This quick fix method tends to create frustration and motivational problems; this may trigger the athlete to drop out of the activity. [Read more…]

How Coaches Are Reeling In The Majority Of Their Clients Now

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How Coaches Are Reeling In The Majority Of Their Clients NowThere are two types of coaches in the world:

One works hard day in and day out, working on their craft but never seeming to gain traction with a client base. The other seamlessly sweeps new clients off their feet and builds a consistent, steady clientele over time.

What’s the difference between the two?

One is working harder. The other is working smarter.

You see, the key to gaining a solid client base as a coach comes down to one thing alone…

People trust in your expertise.

So how do you build that trust and reputation with your prospects?

It’s simple: All you have to do is talk about your craft. You can do this through information sessions, a YouTube channel, a podcast, and the easiest way is through a blog.

People want to do business with someone they perceive as being an expert in their field. By having a solid base of content and resources that people can look at and learn from, they automatically trust in your expertise, thus making them more likely to contact you to set up a coaching session.

Here are 4 reasons why setting up a blog is your best shot at gaining new clients:

[Read more…]

How To Determine If An S Corp, LLC, or Sole Proprietorship Is Right For Your Business

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Decide If An S Corp, LLC or Sole Proprietorship Is Right For Your BusinessYou’ve finally decided to go into the coaching business. Through hours and hours of research, you picked your niche, picked your target market, and decided what products or services you will be offering through your coaching. Now it’s time for the fun stuff!

Oh, wait… Business legalities and government jargon? Taxes? This doesn’t sound fun at all.

You’re right. It is a nightmare for most people (it was for me at first). In fact, it’s not fun at all… if you don’t understand how it all works.

But if you know a couple little tips and tricks when it comes to understanding how business entities work, you can use them to your advantage. Oh and trust me… once you discover the loopholes and tax advantages, this information could be worth tens (if not hundreds) of thousands to you.

Here are the advantages and disadvantages of each of the three main business entities: [Read more…]

5 Tips for Using Facebook To Get More Clients  

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Using-Facebook-To-Get-More-Coaching-Clients-Spencer-InstituteFacebook has many benefits when it comes to attracting more clients for your business. Not only you can connect with your clients on a deeper level, but you can also do it for a fraction of a cost, if not for free. The question is how?

Here are 5 tips for using Facebook to attract more clients:

Remember to Engage

It is not enough to simply sharing your knowledge by writing informative posts about training or nutrition. The key to attracting clients is to engage with your Facebook audience by having an authentic communication with them. You can do so by leaving comments, posting live videos or conducting Q&A sessions that are becoming very popular on social media.

[Read more…]

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